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Product Marketing Manager, VPS and Dedicated Hosting

Company: InMotion Hosting
Location: Virginia Beach
Posted on: July 13, 2019

Job Description:

As an InMotion Hosting Product Marketing Manager you'll be able to see your direct impact on the success of a growing and established company. You will focus on marketing and pricing strategies, competitive analysis, product development and user experience to ensure the success of our VPS and Dedicated Server product lines.We are searching for a Product Marketing expert who has a strong background in strategic marketing and enterprise level hosting to join our growing team. The ideal Product Marketing Manager for our VPS and Dedicated Server lines will have a strong web hosting background, brand management experience, and able to create long-term, effective marketing strategies.What You'll DoLead the marketing, tracking and sales conversion of our VPS and Dedicated Server hosting productsEvaluate current user experience (UX) and product purchase patterns work-flows to provide recommendations for new and existing campaignsIdentify and implement strategies for multi-channel placement and positioning including digital marketing and partnershipsUtilize conversion rate and funnel optimization tactics and strategiesAlign product marketing tactics, programs and projects with defined business goalsCreate and manage the go-to-market and launch plans; maintaining marketing calendars to ensure timely execution of programs and projectsCollaborate cross-functionally to develop and execute campaigns across multiple channelsAnalyze and make recommendations on product and program performance and trendsTest and optimize product marketing strategies and campaigns for increased performance and profitability What You'll GetProfit sharing twice yearly based on performance and hire dateMedical, Dental, Vision, Disability, Life Insurance, and 401k plansFree weekly snacks and free lunch on TuesdaysA fun, relaxed working environment with a casual dress codeRelocation assistance, if neededAwesome company parties and onsite eventsThe opportunity to work with an established and growing company comprised of awesome peopleWhat We're Looking ForTechnical knowledge of web hosting and enterprise level web serversHigh level of interest and experience web hosting product marketingA degree in business, marketing, communications, advertising, or equivalent experience3 - 5 years of experience in a product marketing role; preferably at a web-based, e-commerce, or SaaS companyExpert level knowledge in Google AnalyticsExperience using Photoshop and Illustrator to wireframe ideas and conceptsExperience preparing, presenting and defending projections, estimates and product / program performance reportsBroad base of knowledge of the marketing discipline; including research and analysis automation, direct response, customer lifecycle management, plan development, positioning and pricingExcellent written, verbal, and interpersonal communication skillsWorking knowledge of Agile project management and JIRA preferredLocation:Virginia Beach, VALearn more about what it is like working at InMotion and yes, we have the best parties in town. You can also check out our products here.

Keywords: InMotion Hosting, Virginia Beach , Product Marketing Manager, VPS and Dedicated Hosting, Executive , Virginia Beach, Virginia

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