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Social Media & Content Manager

Company: Aquent Talent (formerly Vitamin T)
Location: Virginia Beach
Posted on: November 21, 2022

Job Description:

ONSITE (except Fridays)
Job Description: Social Media & Content ManagerLocation: Virginia Beach, VAPosition: Full-TimeHours: Monday through Friday 9:00 am - 5:00 pm (Remote Work on Friday)
Overview:The Social Media Manager (SMM) supports brand growth by overseeing the creation andposting of content on social media accounts. In this role you will be involved inmarketing campaigns, copywriting and developing promotions to engage users. You will workalongside the Creative Team to develop holistic marketing plans to meet KPIs. The SMM willanalyze market and industry trends to stay relevant and captivating.
Some of Your Responsibilities Will Include:

  • Maintain thorough knowledge of our brand by fully learning, understanding and embodying our brand ethos
  • Manage All Social Media Accounts to include but not limited too; Facebook, Instagram, Twitter and Tiktok
  • Review and analyze reports from our social platforms on a weekly basis to ensure our current methods of social media management are remaining relevant and in-line with industry standards
  • Assist with and/or execute the creation of content for our social platforms. This role will be primarily responsible for copywriting, photo and video-editing and content generation
  • Provide regular reporting for content performance and develop testing strategies for content to ensure continued engagement and growth across digital channels. You will be responsible for noticing trends across channels and adapting marketing and copy accordingly
  • Have an open, data-driven mindset, with a strong sense of business acumen, applying creative problem-solving to marketing challenges
  • Work alongside and assist the Creative Marketing Team by providing copywriting and content for organic and paid marketing channels that follow our brand voice
  • Own and evolve our brand voice across public facing channels to create a consistent brand presence
  • Establish key product messaging and revenue driving activities
  • Assist with creative campaigns that follow industry trends
  • Encourage greater social media participation by interacting with consumers and creating relevant content
  • Growth marketing experience.
    Minimum Qualifications:
    • Bachelor's degree (preferred)
    • 3-7 Years of related experience in social media, content, or brand marketing
    • Experience with management of social media accounts on Facebook, Instagram, Twitter and TikTok.
    • Proficiency in Adobe Photoshop and Lightroom (preferred)
      Required Characteristics:
      • Ability to thrive in a quickly growing and very fast paced work environment
      • Ability to meet deadlines while tasked with multiple projects
      • Excellent communication skills, both verbal and written. Ability to formulate professional correspondence

Keywords: Aquent Talent (formerly Vitamin T), Virginia Beach , Social Media & Content Manager, Executive , Virginia Beach, Virginia

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