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General Manager

Company: Home Care Assistance
Location: Virginia Beach
Posted on: January 10, 2022

Job Description:

Take Ownership of the Senior Corp Location for the Nation's Leading Provider of Home Care Services.
Are you a dynamic leader who is eager to impact a branch and make a positive difference in the healthcare world? If this sounds like you, consider joining the team as a General Manager at Home Care Assistance. This is a role with exciting opportunities and the ability to help expand our business. Consider just a few of the advantages of this role:


  • You will make a visible impact as you help drive and grow the business, formulate a plan, coach your team and ensure your branch is meeting its targets. This is an excellent role for a confident go-getter who is energized by a changing and complex environment with a lot of moving parts.
  • As a mission-driven organization, you will enjoy the satisfaction, autonomy and fulfillment that comes with knowing that you are positively influencing our patients, clinicians and health care community as a whole. We are proud of our supportive and inspirational leadership group and unique culture, and we will look to you to continue to cultivate and foster this positive, transparent and "people-first" environment within your assigned region. We have high but reasonable standards and you'll be working with a team of exceptional professionals.
  • Pivotal to your success will be your ability to establish credibility and build trusted relationships with a variety of stakeholders including referral partners, colleagues, clients, caregivers, and other key contacts.
    Role OverviewAs the General Manager, you will be responsible for ensuring HCA clients receive excellent care allowing them to remain independent in their homes, as well as actively and independently working to develop new referrer and client relationships. This leadership role is integral to ensuring smooth operations and client satisfaction, supporting long-term retention of cases, and building revenue and market share in your assigned location.
    You'll oversee an onsite team made up of several different departments and roles, where you will have the ability to exercise your leadership prowess and drive for results. Revenue / growth targets will be critical to your success here as well as employee engagement, relationship building and your overall reputation as an effective and engaged leader.
    Role SpecificsTo perform this job successfully, an individual must be able to perform each essential job duty satisfactorily. More specifically, your essential duties and responsibilities will include:
    • Building an expertise in every phase of Home Care Assistance operations, starting from client management and caregiver team recruitment and development to staffing operations, human resources, client acquisition and lead intake, client care management, and referral marketing
    • Creating and sustaining relationships with key partners to build brand awareness and generate new clients for Home Care Assistance
    • Responding to new inquiries and performing assessments with prospective clients, addressing their questions and concerns, building relationships with their families and converting them into Home Care Assistance clients
    • Improving client retention by implementing strong processes and oversight, to ensure strong relationships with all clients, including regular visits and re-assessments, family & POA communications and regular client interaction to ensure the ongoing client satisfaction
    • Overseeing day-to-day operations of the office which may include facilities issues or emergencies, identification of new office space, liaison with property managers, etc.
    • Contributing to our strategic plans, roadmaps, and goals for their assigned market, as well as additional territories that may be identified as potential development
    • Understanding our competitors and the professionals in the local industry, helping us lead the competitive landscape, identifying potential ways for us to further build out our team by identifying high-potential talent
    • Leading or supporting the recruitment, training and development of new team members
    • Providing after-hours support for partners, prospective and current clients (including evenings and weekends)
    • Implementing our price points for client billing and ensuring alignment on the caregiver payroll to allow for a 50% margin on new business
    • Assisting our billing team to ensure client accounts are up-to-date and communicating with families and/or financial managers as needed for collections issues
    • Additional duties and responsibilities as may be assigned by your supervisor
      The Ideal CandidateThe requirements listed below are representative of the knowledge, skill, and/or ability required. To be a good fit for this opportunity you will also have:
      • Bachelor's Degree in gerontology, health care, social work or related profession from an accredited university desired; relevant professional experience may substitute
      • Three to 5 years' experience in health care, elder care, social work or related industry
      • Excellent customer service and supervisory skills
      • Computer proficiency and ability to document timely and accurate notes in systems related to client visits
      • Current driver's license and proof of insuranceLeadership Competencies:
        • Emotional Intelligence - namely, self-aware, self-management, motivation, empathy, integrity, social skills, and well-placed boundaries
        • Leadership presence, managerial courage and accountable
        • Strong and meaningful relationship building skills and communication abilities
        • The ability to navigate through various stressors and challenges
        • Humility and authenticity
        • Organizational agility - innovative and responsive
        • The ability to partner with others to create trust, rapport and respect
        • Sense of community
        • CompassionPhysical Requirements:
          • Ability to travel to client homes and other locations approximately 25% of the time
          • Ability to lift and carry up to 15-20 pounds
          • Ability to sit, stand and walk for prolonged periods of time throughout the work day
          • Ability to use standard office equipment such as personal computer, laptop, telephone, photocopy machine, etc.Success FactorsTo excel in this role, you will need to be adaptable, flexible and able to view the business from the big picture. At the same time, we're seeking a hands-on GM who isn't afraid to get down into the weeds and work to understand every detail and nuance of the business - from recruiting and staffing to client care and sales.
            It's also important to touch on the nature of the home healthcare world. We are in the business of helping others and sometimes crisis situations occur after-hours. We'll need you to be responsive and able to act with a sense of urgency. We're proud of our ego-less culture where we all work for the common good. At the end of the day we're taking care of our senior community, to truly find success here you'll need to be passionate about our cause and compassionate for the work we do day in and day out.
            Why HCAAwards and AffiliationsHome Care Assistance is consistently recognized as a first-in-class service company. Here's a small sampling of a few of our many accolades:INC Hire Power Awards
            • The INC Hire Power Awards recognize companies with impressive job growth, contributing to our overall economy.Innovations in Healthcare--- ABBY Awards
              • The Adaptive Business Leaders (ABL) Organization recognized Home Care Assistance as a semi-finalist for their innovative brain health program, the Cognitive Therapeutics Method---.Alzheimer's Association, Alzheimer's Workplace Alliance
                • As an AWA Corporate Champion, Home Care Assistance proudly educates, supports, and provides tools for staff, clients and professional contacts as they learn about, research and care for individuals affected by Alzheimer's Disease.EY Entrepreneur of the Year, Lily Sarafan
                  • Every year, the professional services firm, Ernst & Young recognizes top entrepreneurs who create services and products that help our economy and communities grow. Home Care Assistance CEO, Lily Sarafan, received the 2016 EY Entrepreneur Of The Year - Award in the Northern California region.Parkinson's Foundation
                    • People living with Parkinson's disease can now have the latest care recommendations incorporated into their personal care plans thanks to a partnership between Home Care Assistance, North America's leading provider of in-home care for seniors, and the Parkinson's Foundation. Home Care Assistance care teams, including the highly trained and credentialed experts who coordinate services for seniors and their families, can now incorporate the foundation's latest research into customized care plans for clients with Parkinson's.
                      Career Growth PotentialHistory shows that if you invest in your role at HCA, we'll invest in your career. In this role, you'll be able to showcase not only your leadership expertise but also your team building skills and ability to deliver results - all characteristics we identify in potential candidates when advancement opportunities arise. In fact, given our strong growth, we hire with an eye to the future, looking for people with career runway and a desire to grow their careers. From the General Manager role, you could move into a Regional position where you will oversee multiple HCA branch locations.


                      Our People and CultureOur services are distinguished by the caliber of our caregivers, the responsiveness of our staff and our expertise in home care. Our team members embrace a positive, balanced approach to aging centered on the evolving needs of older adults. Our mission is to be the premier partner of choice for families seeking personalized, dignified care for their aging loved ones. We champion the well-being of our clients, deliver peace of mind to their families, and instill pride of purpose in our care teams, each and every day.
                      In addition to a competitive salary and bonus incentive program, we offer a comprehensive benefits package.
                      Home Care Assistance is the largest and fastest-growing private pay solution for seniors who wish to age well in their home. We offer concierge-level care management and dependable in-home assistance to seniors across our 150+ locations throughout North America. A mission driven organization, we proudly assist thousands of clients in optimizing their quality of life as they "age in place" in the comfort of their home. Our holistic approach to care is based on the lifestyles of the longest-living people in the world and promotes a healthy mind, body, and spirit.
                      Home Care Assistance began in 2002 when the founders noticed a lack of high-touch, premium care management and caregiving assistance when seeking to help their own loved one age successfully at home. While developing a thoughtful, comprehensive service offering they would expect for their own parents, they found that the home care market was fragmented, slow moving and ripe for improvement.
                      Today, Home Care Assistance has become an industry leader in the $100+ Billion industry through a focus on excellent customer service, great people and innovation.
                      We are unique in that we are the only at-scale, national provider of private pay, non-medical care with a company-owned location strategy. With plans to aggressively expand our footprint, there is tremendous opportunity to build a lasting and valuable company - we're just getting started.
                      If this sounds like a great match, apply today! We'd love to hear from you!
                      HCA requires all internal employees to be fully vaccinated against COVID-19. Proof of vaccination will be required as a condition of employment subject to applicable law concerning exemptions/accommodations.
                      HCA is an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran, disability or any other protected status.
                      INDHP#LI-DT1

Keywords: Home Care Assistance, Virginia Beach , General Manager, Executive , Virginia Beach, Virginia

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