Designer - Women's Apparel
Company: Born Primitive
Location: Virginia Beach
Posted on: April 2, 2026
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Job Description:
ROLE OVERVIEW We are seeking a highly creative, technical, and
innovative Women’s Apparel Designer to lead the design of our
women’s product assortment. This role is responsible for driving
the vision and execution of high-performing, on-brand silhouettes
built for active, outdoor, and everyday wear. The ideal candidate
combines a strong eye for aesthetic and innovation with deep
knowledge of performance materials, technical construction, and fit
for the female build. KEY RESPONSIBILITIES ? Design and develop
seasonal collections across core performance, lifestyle, and
outdoor women’s categories. ? Own all phases of design from
concept, mood board creation, and sketching to tech pack
development and sampling. ? Conduct market research, trend
forecasting, and focus group input sessions to inform future lines.
? Partner closely with VP, Product Development, and Merchandising
to execute designs on time and within margin targets. ? Lead
fittings and iterate on prototypes with technical precision. ?
Build and maintain seasonal color palettes, fabric libraries, and
trim packages. ? Ensure each product delivers on fit, function,
durability, and brand DNA. QUALIFICATIONS ? 6 years of experience
in women's apparel design, with a strong emphasis on activewear and
lifestyle categories. ? Proficient in Adobe Creative Suite
(especially Illustrator), PLM systems, and CAD sketching. ? Deep
knowledge of women’s fit, patterning, construction, and innovative
materials. ? Strong understanding of body movement and performance
features for female consumers. ? Proven ability to manage multiple
styles per season and work cross-functionally. ? Highly
collaborative, entrepreneurial, and adaptable in a fast-paced
environment. BONUS EXPERIENCE ? Background in outdoor apparel
design for women. ? Familiarity with emerging textile innovations
and sustainable performance materials. ? Experience in a DTC or
digital
Keywords: Born Primitive, Virginia Beach , Designer - Women's Apparel, Design, Graphic Design & CAD , Virginia Beach, Virginia
